Coca Cola's Marketing Campaign

Hi Everyone!

Today I want to make a rememorandum about Coca Cola's Best Advertisings.

It is amazing how much importance does Coca-Cola give to their Marketing Strategy. This company doesn't just create advertisings. The company touches everybodies' hearts. They create emotions on the people. Real emotions. They can make you smile for a second. They can make you cry. They can make you feel what it is like to be a young person again.
Some years ago, the company made such a Marketing Campaign for Christmas, that everybody was waiting for the presentation of Coca Cola's Christmas TV Advertising. This was the famous Ad:

Also, as everybody know, Coca-Cola has created Santa Clau's character as we know him today:

Their creativity is amazing. They do so much in people's mind with simple ideas.

Congratulations to +Coca-Cola and their Marketing team.

Here, some creative Advertisings of Coca-Cola:

Please let me know what you think about Coca Cola's Marketing Campaign.

See you next week!!
Amanda

Creative Christmas Ads. Merry Christmas To You!!

Hi everyone!

Today will be my last post until next year as I am going on vacations for a week. So today I just want to wish you all a Merry Christmas and a Happy New Year and all the best of luck and that your dreams cone true.

Here, some Christmas Advertisings!!

I'll talk to you again in 2014!!

All the best!
Amanda

Analysing the effectiveness of the Christmas Marketing Campaign

Hello everyone!

Today I have been thinking about this year's Christmas Marketing Campaign.

The Christmas Campaign is starting sooner each time (this year, It started in October, before Halloween!), and I wonder if it is really worth starting the campaign so soon as, on one hand, starting the campaign earlier can be positive to sell the idea of the product in the customer's minds.

But, on the other hand, it could be a waste of money as maybe the people don't really start buying the presents until the end of December. The reason why I'm telling this is the crisis. The truth is that even if a campaign starts earlier, if a person has no money to live, and probably won't receive an extra money until the end of December, possibly this person won't be able to buy presents for the family until the days before Christmas.

So we, advertisers, should really think about how would be the best Marketing Strategy for the Christmas, as the ROI of the campaign can be not as good as it should taking into account the crisis of the world.

What do you think about this? Please, let me know your opinion.

See you soon!
Amanda